With smear campaigns and even legal drama, Apple and Samsung have been at war for some time now. And with a new Samsung phone accessory in development, we know exactly where the next battle will be fought.
According to Bloomberg, the company is working on a smart watch that could rival the iWatch, a new Apple accessory that's also reportedly in development. And the potential for cut-throat competition between the two companies is already a hot topic, with the Wall Street Journal calling this their "next battleground" and 9to5Mac quipping "the smart watch race is on."
Samsung has actually confirmed they're working on this fun gadget, but they haven't really revealed anything about it. Still, there's speculation that it may be marketed as part of Samsung's Galaxy line. "One would think that a product like this would fall under the Galaxy naming scheme and be called something like the “Galaxy Watch,” writes MobileSyrup.
Meanwhile, leaked screen shots obtained by Slashgear that puportedly show the device back that assumption up, with a view of the watch face displaying the name Samsung Galaxy Altius.
Even though we don't know much yet about the upcoming device, if we judge by existing smart watches, like the Pebble or Sony's SmartWatch, we can make a few assumptions.
Samsung's smart watch will most likely be a bluetooth-enabled accessory that allows you to view updates and notifications from your phone, and will probably also include features like an actual clock, a calendar and music player.
Beyond that, it's hard to say. But since the smart watch market is looking a lot like an arms race these days, it's likely that this next Samsung phone accessory surpasses the Samsung-compatible Sony SmartWatch in terms of features. In any case, it'll have to, if Samsung wants to stand a chance in its next bout with Apple.