SoftBank Cell Phones

Company Description

In March 2006, the British-based Vodaphone Japan was sold and renamed as SoftBank Mobile, a subsidiary of a leading Japanese telecommunications and media corporation, SoftBank. The company offers a wide range of sophisticated mobile voice and data services. In November 2000, they had launched the mobile industry's first picture messaging service, Sha-mail.

As the latest player in the island nation’s cutthroat mobile phones sector, SoftBank Mobile acquired more than 15 million subscribers. Along with the more than 85% also subscribed to Vodafone Live!, the company's interactive mobile service, SoftBank ranks as the no. 3 service provider.

In October 2006, 13 SoftBank cell phones were launched alongside the new brand. Some of the models available at PureMobile include the Softbank 705SC phone, a Samsung handset with a sliding mechanism, and the SoftBank 706SC phone, another Samsung-made handset.

In the spring of 2007, SoftBank Mobile will likely be the first Japanese mobile operator to launch Windows Mobile 6-based HTC smartphones.

Headquarters

SoftBank Mobile
Tokyo Shiodome Bldg., 1-9-1
Higashi-shimbashi
Minato-ku
Tokyo
Japan

Website: mb.softbank.jp/mb/en/
Contact SoftBank: Product Support

Additional Info about SoftBank

SoftBank is the founder and major shareholder of Yahoo!-Japan. As such, SoftBank cell phones in Japan have a “Y!”-button which links to Yahoo!-Keitai, which offers a list of official sites, new services, as well as access to free mobile Internet sites through the Yahoo! directory.

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