By Adhurim Murtezai
It looks like Facebook is ready to expand its product offerings with something completely different – a smartphone. Facebook has reportedly hired a group of former Apple engineers to try again to build a Facebook-brand smartphone.
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Why are Mark and his publicly-traded company working on a Facebook phone again? An anonymous source inside Facebook apparently told this to the Times, “Mark is worried that if he doesn’t create a mobile phone in the near future that Facebook will simply become an app on other mobile platforms.”
The Facebook smartphone rumor mill had been quite for some time, and a study conducted earlier this year found that most consumers wouldn’t be interested in a Facebook smartphone anyway. The previous rumor that Facebook was close to having its own phone apparently was greatly exaggerated.
The closest Facebook got to its own smartphone the last time was when HTC launched a pair of low-end smartphones with dedicated Facebook sharing buttons, but nothing near a Facebook-branded device.