The company Research In Motion has been in a real hurry to turn things around and get back the market share that they once had. However, it has become increasingly clear that they are struggling more than ever. They’re underwhelming quarters to earnings report last week really hurt the company and has driven down their stock to a low that they have never seen before at $21.52. It is the lowest that they have been in the last five years. Previous to this, the previous low that the company had was last August but even then, it was still eight cents higher than it is now. It has become increasingly clear that the overall investor confidence in the company is slipping, and the company has been unable to turn things around and regain the profits that they once had.
As a result, the company went on to release as many as seven new Blackberry devices, and despite the promising sales, it does not seem to bolster their stock price at this time. It will be interesting to see if they are able to regain the confidence of their shareholders and to get enough cash flow back into the company to make a real run at regaining market share that they once had. At one point, it looked as if Research In Motion in their Blackberry devices were going to take over the market, unlocked iPhone 4 seem to be able to secure a large number of different carriers and as a result through at a much faster rate.
Blackberries typically have the reputation of being a business minded phone and are a part of the working world, but that has really held back Research In Motion from being able to garner a larger audience. They have been able to put together an excellent array of choices, but that does not necessarily mean that their rebirth is going to be as successful as they had once hoped.
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