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  • 2012 Trends and News to Watch
    Posted on January 3, 2012 by Pure Mobile

    By Aldo Panessidi



    January 3, 2012


    Nokia bids Farewell to Symbian!


    The Finnish mobile device manufacturer, Nokia, has not found much success moving from their popular feature phones to the smartphone market. Nokia cell phone's Symbian OS platform has proven to be no match for Android or iOS.  So, in a move that clearly shows their intention to abandon ship, Nokia is dropping the platform and renaming its latest phone Nokia Belle. This effort to catch up with its contemporaries on the technology level adds some zing to the 2012 speculation. Will the adoption of a new platform include the release of a powerful, competitive tablet?


    2012 Trends and News to Watch



    Google Pumps the Brakes on ICS update for Nexus S


    Buzz around  the Android 4.0 (ICS) upgrade has brought the anticipation level to high pitch for Samsung Nexus S users around the world. The roll out of the update began a few days ago but has been unexpectedly paused in a multitude of regions. The Google Community Manager, Paul Wilcox, let the masses know in a forum post that the update release for those regions were stopped for the moment as they needed to have feedback monitored. These customers may need to indulge in new mobile  accessories to fill the gap as they wait for their update.  Enhance your mobility and turn your device into a power tool! Discover select accessories, such as stylus & pens, SD Micro memory cards, batteries, speakers and glider gloves all specifically designed to make your devices functionally efficient and performance rich.


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    Pricing for LTE speculated to significantly drop by 2016
    New technology is always more expensive. In return, customers get to be a part of the elite club of users, show off their new toys to contemporaries, and bask in the light of innovation. And then, as it becomes more cost effective to manufacture and sell, the prices drop and the technology is made more widely available to the masses. This is the projected case for the 4G LTE networks. Industry leaders indicate that the monthly price for the zippy fast networks should drop approximately 60% by 2016. At the moment 4G LTE handsets are more costly than their 3G counterparts and the pricing structure for 4G data plans through carriers is so expensive that those users inclined to ditch their cable for the 4G will be waiting for the prices to decline even more. In the interim, customers are better served to invest their money in extra desktop chargers or top of the line Bluetooth headsets as well earpieces and headphones.


    2012 Trends and News to Watch


    700,000 Android Devices Activated by Google daily


    Google and Apple have their horns locked. Each claims to be the best. Statistics are thrown around to tout their dominance. Stats like those shared by Google’s Director of Mobile Platforms, Andy Rubin , earlier this week. According to him, Google is now seeing a rate of 700,000 unique Android smartphone activations on a daily basis. Their app, accessory, and  tablet sales are not nearly so dominant, but that may change in 2012.  More and more consumers are letting trend setting fashionable accessories express their unique style!  Discover an extensive array of award-wining design protective cases and skins deliver modern style, stunning design and smart protection.  Make your mobile devices stand out.  Customize your look - how cool can you be?




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  • Status of Smartphone Penetration
    Posted on December 20, 2011 by Pure Mobile

    By Aldo Panessidi


    As a typical profile... mobile consumers are highly socially engaged, remain continuously connected and rely more and more on their both carrier based or unlocked smartphone's features and applications on a daily basis.


    Smartphone penetration has seen a meteoric rise, spiraling from just 18% in late 2009 to 44% in October 2011.  A recent 'State of the Media: The Mobile Media Report'  conducted by Nielsen indicates that 64% of 25-34 year olds and 53% of 18-24 year olds own a snmartphone and have led in smartphone penetration compared to every other age group since 2009.  The individuals in these generation groups also understand that mobile accessories are designed to protect, personalize and enhance your mobile devices.



    Some of the more popular smrtphones include the iPhone4s, Blackberry bold 9900, Samsung Galaxy S II and the Motorola Droid Razr.   Apple is the top smartphone manufacturer by operating system with 28.6% of the market followed by Blackberry and HTC at 17% and 158% market share respectively.  Android outdistanced every other smartphone platform with an ever-growing 42.8% market share... leading Apple iOS at 28.6%, Blackberry at 17% and Windows at a paltry 5.3% market share



    The top market leaders are also currently jockeying for top position in the tablet market... with Apple iPad 3, Samsung Galaxy Tab 10, Blackberry PlayBook and  the Motorola Xoom.  Enhance your mobility... turn your device into a power tool.  Discover the select accessories, such as, stylus & pens, data cables, batteries, SD micro cards, desktop chargers, earpieces & headsets as well as glider gloves all specifically designed to make your devices functionally efficient and performance rich.


    Currently, Android leads all other platforms in every age group, followed by a strong showing from Apple iOS.





    Although penetration of Android OS and Apple iOS smartphones tend to be slightly higher among those 18–24 and 25–34, older audiences are beginning to own devices previously dominated by younger groups.





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  • Nokia / Microsoft Rumors Reemerge
    Posted on December 16, 2011 by Pure Mobile

    By: Aldo Panessidi


    Nokia / Microsoft Rumors ReemergeTechnology companies are increasingly traded, acquired, and merged within industry similar to commodities with enormous sums of money involved.  Since the stakes are high in these transactions - industry rumors of sales, mergers and acquisitions are closely monitored and followed.  It is this high-energy atmosphere that may account for Nokia’s inability to quell rumors swirling about selling its Nokia cell phone line of business to Microsoft.


    The Finnish company’s smartphone future was called into the speculation spotlight once again this Wednesday when Danske Bank informed its clients that Nokia will be selling the smartphone division to Microsoft sometime in the first half of 2012. This kind of claim carried serious clout as it came from the largest bank in Denmark. And with any speculation, there is money to be made which undermines some confidence in veracity. After making this announcement, Danske Bank changed the rating of Nokia stock from “Hold” to “Buy” - appropriately, and strangely similar sounding to Microsoft’s bing.com price predictor…).  Empower your ability to enhance your mobility and turn your device into a power tool.  Discover select accessories, such as, stylus & pens, SD Memory cards, data cables, chargers and batteries all specifically designed to make your devices functionally efficient and performance rich.


    Nokia / Microsoft Rumors Reemerge


    This could be a great move for the Scandinavian company as they have seemed to struggle with the transition from feature phones to smartphones. The Symbian OS is nowhere as popular as its Google and Apple counterparts and its most recent smartphone releases are sporting Windows OS. The mobile accessories, consumer driven and end-user intuitive electronic gadgets have been surprisingly lacking as well which has affected the “stickiness” of the smartphones in the global market place. And where is the tablet to accompany and complement these technologies?


    In May Nokia vehemently denied the rumors of a sale, but they kept cropping up as reports continued to come in that the two companies were indeed in discussions. The response from Nokia this time? “We put these rumors to rest a long time ago.” Clearly not, Nokia. Clearly not.


    Leaving your valuable mobile devices unprotected is risky!  The latest innovative protection solutions allow you to protect your devices from scratches and blemishes with stylish top brand bags, sleeves and cases.  Tough on the outside, sweet on the inside our brand name cases and skin accessories combine complete device coverage with sleek artistic expression.




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  • Nokia Might Juuuuust Be Right?
    Posted on December 15, 2011 by Pure Mobile

    By Megan Fleet


    Nokia Might Juuuuust Be Right?


    Not to editorialize or personalize the matter too much, but this writer has to give points to Nokia’s Niels Munksgaard for his recent statement this Tuesday. As the company’s global director of portfolio, product marketing & sales stated, “What we see is that youth are pretty much fed up with iPhones. Everyone has the iPhone,” Munksgaard said. “Also, many are not happy with the complexity of Android and the lack of security. So we do increasing see that the youth that wants to be on the cutting edge and try something new are turning to the Windows phone platform.”  Leaving your valuable mobile devices unprotected is risky!  Protect your devices from scratches and blemishes with our stylish top brand bags, sleeves and cases accessories.


    With experience in the antivirus, security sector... where strangely company policy dictated a move from BlackBerry to either an Samsung or an iPhone device, and also as a professional woman who has little patience with overly complex technologies, this statement seriously resonates. It also is on par with my company’s global mobile security expert. Nokia is potentially the Goldilocks option.


    Any professional not immersed in creative fields with their attention buried in their Macbook, is familiar with Windows. Pair a familiar OS with a user firendly smartphone and there is a happy medium in a welcome user friendly interface, a warm familiarity, and - for the me-centric generation I belong to – a unique smartphone that I can further accessorize to let the world know what I stand for sans Facebook status update.  Enhance your mobility... turn your device into a power tool.  Discover select accessories, such as, stylus and pens, memory cards, data cables, chargersand other fun gadgets specifically designed to make your devices functionally efficient and performance rich.


    Nokia Might Juuuuust Be Right?


    Having been a user of BlackBerrry (RIM OS), an Android (don’t even ask me the device manufacturer), and now an iPhone, I have long wondered if there was something between the two extremes. According the Munksgaard, Nokia is taking a different path as its competitors essentially recycle one another’s products. “The marketplace is extremely crowded. I refer to it as the sea of sameness,” the Nokia executive said. “When you walk up to a retail shelf at Phones4U and see the number of black mono-blocks sitting on the shelf, it is very confusing to the consumer. We want to deliver services and phones that are different.”  Conversely, it is the fashion and personalization through protective accessories (and shared accounts with other Apple devices acquired post iPhone) that will make a transition challenging.


    To date, the Finnish mobile device manufacturer has released two Windows phones: unnder the the Nokia Lumia banner and all indicators point to another smartphone unveiling at the Consumer Electronics Show in the appropriately glitzy Las Vegas next month.




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  • By Megan Fleet


    Nokia's latest product roadmap suggests that they are definitely on top of things! The Finnish company recently released their flagship Windows 7 smartphone, the Lumia 800 as part of the growing Nokia cell phone product line.  As good business practices dictate, they haven’t taken months to get a software update out to its customers to add “new sparkle dust” with some post-distribution improvements.


    In the next two weeks the update will be rolled out ushering innovative performance enhancing changes.  While, not the most glamorous of enhancements,  Nokia will dramatically improve battery charging time - something so important when your phone starts to sputter out of juice.  A great “just in case” option for high consumption users is to leverage premium electronic accessories, such as, batteries, memory cards, data cables, stylus & pens to enhance their devices.Nokia On the Upswing – Lumia800 Update


    Additional business oriented improvements were made to voicemail notifications and the email reply function for Microsoft Exchange 2003 - an business(imperative when working on the go.  Visually, Nokia has ameliorated the Lumia 800’s display allwing for improved viewing in bright lighting.  Your audio experience will also be positively tweaked with this update that brings higher quality sound through your headphones earpieces.


    For the eager Nokia customers who have already purchased the Lumia 800, look for this software update to be made available through Microsoft Zune. Be aware that it is slated as a phased rolled out, to minimize stress on the system from simultaneous downloads. And for those expecting to see a new Nokia under the tree, another update with more improvements and fixes will be in sometime within the first part of 2012.  In the interim, additional memory or mini SD cards as well as cases and skins and other accessories can supplement your storage needs and enable you to  customize your Lumia 800 addition.




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  • By Megan Fleet


    Finnish Support of Nokia, homeland hero is diminishedMost travelers would expect a European capital to have a bustling international airport.  However, most first-time visitors to Finland would be in for a surprise.  This Nordic beauty has a mere population of 5 million... hence, its Helsinki airport resembles a small regional airport . It may be home to global mobile phenomenon, Nokia, but its population doesn’t appear to be sufficient to keep the former industry leader ahead of the competition. In fact, the Taloussanomat report out of Helsinki is the loudest singing canary in the global coalmine – a drop in Nokia brand popularity from 76% to 31% in a short 12 month period.  Discover the vast selection of unlocked phones in particular the Nokia smartphone phones .


     


    The major change agent in this scenario?  In an inability to independently weather the unknown market climes and customer inclinations, Nokia partnered with Microsoft and released the Nokia Lumia800 (worth comparing to other unlocked phone options). Despite an aggressive marketing campaign, consumers are still undecided on their verdict.   View the innovative protective solutions and premium electronic accessories from the industry's most leading brands


     


    Nokia was an industry leader when there wasn’t a truly global mobile device market and an accompanying level of global competition.  Joining forces with Microsoft in February was a move intended to preserve its status in the mobile device industry.  It currently seems to have inherently altered the flavor of the company and, in due course, its product and image.  Even when taking the newest products out of consideration, this pairing appears to have alienated Nokia’s customer base.  This perception could potentially be altered with an addition of tablets.


     


    Efforts to appease those customers  have a hollow resonance when compared to the Nokia of old. Even worse, with Stephen Elop’s statements regarding the Lumia800 being “the first real Windows Phone device,” the management of the co-branding is likely to alienate other Windows OS smart phone manufacturers like HTC, LG Mobile and Samsung.    A conflict in culture, vision, and management are looking to be greater conflicts than the mediocre mobile devices launched by the Microsoft-Nokia conglomerate. Fortunately, online retailers like PureMobile afford consumers an array of unlocked smart phones and the latest fashion setting superior protective accessories to customize mobile devices.


    Finnish Support of Nokia, homeland hero is diminished


    In fact, since the Microsoft partnership Samsung has significantly jumped in Finnish market share (3% to 25%) followed by a 26% increase by Apple and more pieces of the pie gobbles up by Sony Ericsson, Huawei and ZTE. This may indicate a marked augmentation in Finnish inclination to peruse the unlocked mobile device market to meet their smart phone needs.


     


    With all of these unfavorable markers the casual observer may infer the fall of a mobile dynasty, but this writer’s belief is that the partnership with Microsoft was a necessity to remain competitive in the growing global market. If Nokia can be as innovative and inventive in its mobile device accessories they will have an even greater chance of survival.




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  • HTC – The Quietly Brilliant Story
    Posted on November 30, 2011 by Pure Mobile

    By Megan Fleet


    In an era where patents are sold and bought  like commodities in lieu of protecting intellectual rights;  and where mall innovators are snapped up for their technological visions and execution, - HTC is a wonder to behold.  The rising star of the smartphone world has « arrived. »


    Ten years ago HTC couldn’t even be considered a boutique cell phone to set yourself apart from the mundane crowd of Motorolas and Nokias. It was, however, a company earning its chops manufacturing hardware for Windows Mobile-powered devices for household names like Compaq and XDA.  Now HTC is manufacturing the Raider, Amaze and Desire line of cell phones coupled with a plethora a innovative protective solutions and premium electronic accessories


    HTC's big break came in 2008 : with the Android. The Dream and G1, which launched the brand into the periphery of the ever growing smart phone consumer market.  Its years as a technological innovator for Windows helped carve a niche and secure a market notoriety for cell phone and mobile accessories.


    The following video provides an excellent account of The Quietly Brilliant Story of HTC



    Throughout the years there has been escalating competition in particular from Samsung cell phones.   But as any good capitalist knows, a competitive environment spurs creativity and innovation. And, as any informed consumer knows, also keeps costs competitive thanks to vendor agnostic retailers such as puremobile.com where the buffet of unlocked cell phone and mobile devices can be sampled, reviewed, and easily paired with practical yet fun wireless accessories.


    HTC is an underdog with elegant and smart technology that marries performance and beauty into something intuitive and tangible for a memorable end user experience. Translation? HTC is a rising star .  They may have lost the dominant Android market share to Samsung but the recent performance and successes of Sensation and EVO 3D will pair with upcoming jewels like the Ville and sharp music accessory bundles (without the proprietary encumbrance of Apple’s iTunes) for a bright 2012.


    Accessories make great stocking stuffers for the tech savvy Android aficionado in your life, take a gander at some great holiday accessory deals at puremobile.com!


     


    PureMobile your one stop shop for cell phone and mobile device accessories


    Discover wide selection of top quality, innovative protective solutions and premium electronic accessories from the industry's most leading brands.


    The Hottest Brands · The Coolest Products · The Lowest Prices


    PureMobile has an accessory solution for every lifestyle.... This is personal. This is you. This is  Shopping Simplified.




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  • Aldo Panessidi


    Black Friday and Cyber Monday are typically two of the biggest shopping days of the year, and as consumers continue to use mobile devices more frequently to make online purchases, 2011 is shaping up to be huge for online shopping. A new study from ad network InMobi found that an estimated 60 million people will use a mobile device for online bargain-hunting this coming Black Friday and Cyber Monday, and 21 million of them will make purchases on their devices and associated mobile accessories.



    Which item are you searching for deals on this Black Friday?


    Typical deals are shoppers looking for


     


    A new survey found that Black Friday bargain hunters will be on the lookout for tablets more so than any other mobile device next Friday. Among those polled, 32% said they would be hunting for a Black Friday deal on a tablet and tablet accessories this holiday season. 25% of respondents said they would scout for deals on HDTVs, 24% said they would be looking for deals on laptops and laptop accessories with the remaining 19% plan to hunt for deals on smartphones and cell phone accessories this Black Friday.


     


     


    Which gadget do you hope to receive this holiday?


     


    Holiday Gift Wishes


    When asked about the one gadget respondents would most like to receive as a gift this holiday season, tablets and tablet accessories dominated yet again. Apple’s iPad and Amazon’s Kindle Fire were tied atop the list, each having been named by 10% of those surveyed. Smartphones and related cell phone accessories filled the No.2 spot with 9%, HDTVs were mentioned by 8% of respondents and laptops and digital cameras were tied with 6%. Only 4% of those polled said that an Amazon Kindle eReader was their ideal gift.


    Accessories such as covers, cases, skins, earphones, headsets, chargers and batteries make nifty and inexpensive stocking stuffers.


    Now SAVE 20% OFF all phone and mobile accessories during our exclusive Black Friday and Cyber Monday Sale!


    PureMobile provides an accessory solution for all lifestyles.... come discover the freedom of our unique Shopping Simplified experience.




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  • It is amazing to believe that with just two different models of their smartphone available, Apple was able to take over two thirds of the profits from smartphone sales in the second quarter among the top companies around the world. The news was released by Strategy Analytics just after the company announced that they believed at all with the smart phone vendor in the lead in terms of volume around the world. It is clear that Apple’s unlocked iphone 4 is the number one Smart phone company around the world, but a number of other countries are following closely behind.


     


    Four of the eight major vendors of smart devices around the world were profitable during the second quarter of this year. Apple’s other profit share jumped from 50% during the second half of last year to a total of 57% in the first quarter of 2011, oh the way to 66.3% during the second quarter of this year. To say the least, it will be interesting to see if they are able to continue this upward trend and profit.


    Thank You for choosing PureMobile . You have a great day ahead. Take care and good bye !!


    Apple’s iphone 4 unlocked receiving two thirds of the profit share for the quarter is something that you definitely probably saw coming, but not at the margin in which we saw. The company continues to grow their revenue, profits and has a huge amount of money sitting around waiting to be spent; you can bet that the company will continue to find ways to increase their overall profit. Other companies in their proper share from the previous quarter include Samsung at 15% and HTC at 11% up nearly 6% from the previous quarter. With these three companies being on top of things in almost every major editorial, you can bet that we could see some heavily aggressive behavior from them in the future. Apple appears to be in a spot where they could pull away and given their current state, in large amount of capital that they have on hand.




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  • Peek Claims Their Own Devices are Collectors ItemPeek has gone as far as to say that their own Internet only mobile devices are actually collectors items, and are not common everyday tools. The Indian smart phones including the MicroMax Q80 EZPad are being touted as some of the best gifts in the Indian region. The devices have smart phones similar features that run through cloud-based software. The site has also claimed that the hardware will run on any device through the cloud, and will allow for e-mail, instant messaging, video chat as well as social networking and Web browsing. These are all features that are commonly associated with smart devices.


     


    Although they might be overrating the device on the whole, the fact that it does come with all of these features is nice for those that choose to use them. Most would not consider the Peek devices to be any sort of collector’s item, but they are definitely going to be an item that people will want throughout India. The features that they have are reminiscent of a smart device, but the fact that they are not a phone means that you will not have to pay the same types of charges for the device.


    Peek Claims Their Own Devices are Collectors Item


    It will be interesting to see how users in the India area respond to the release of these devices. The service will be able to run on any piece of hardware, which means that you will be able to utilize it with your computer in the same way that you would be able to utilize it with your smart phone. It will also be able to utilize the features without having to connect a smart phone, which is highly popular among users and could potentially lead to more development of the technology. They are not the first company to release this type  of technology, but they have definitely made it a mainstay within their business.


     


    PureMobile carries wide range of cell phone accessories and unlocked cell phone such as unlocked Nokia E71-2, Nokia C3, etc..




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