By Aldo Panessidi

Back in January of this year, market research firm Deloitte estimated that 2012 will see entry-level smartphones become more popular with the number of sub-$100 smartphones in use globally will surpass 500 million this year, and by the end of 2012 there will be 200 million NFC-equipped devices in the hands of consumers.  Moreover, it also maintained that it sees apps continuing to play a huge role in the mobile market, with the number of available apps set to top 2 million later this year.

More recently, a survey conducted by ABI Research reported that more than 70% of app users spend little to nothing on apps, while the highest 3% of all spenders account for nearly 20% of the total amount spent.

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While nearly two-thirds of consumers in the United States have spent money on mobile applications on at least one occasion, the total amount being spent isn’t much.  ABI senior analyst Aapo Markkanen stated, “The median amount among the consumers who spend money on apps is much lower than the average, just $7.50 per month. This reflects the disproportionate role of big spenders as a revenue source.”

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ABI also found that the most successful money-making apps are utility apps used for business purposes and iOS games that utilize in-app purchases. In each case, purchases are made by a very small number of customers.

By Aldo Panessidi

It looks like Apple is making some adjustments to its current product inventories in preparation for the upcoming launch of the 6^thgeneration iPhone.

According to Sterne Agee analyst Shaw Wu in a note to investors, Apple has reduced iPhone orders by between 20% to 25% from the 35.1 million units the company shipped in the first quarter of this year. Wu now expects shipments of between 26 million and 28 million. With the estimated 8.6 million iPhones already in the pipeline, Apple will have an iPhone supply of between four and six weeks in inventory.

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According to Wu, “From our understanding, the reason for the reduction is not demand related but rather due to the upcoming 6th generation iPhone refresh likely in the September-October timeframe. It appears that APPLE is opting to be conservative with its suppliers to factor in a potential 2-quarter pause ahead of the refresh and also to manage inventory. We believe this helps explain why its June quarter guidance was somewhat more conservative.”

Wu also explained developments on the iPad front. He reported that Apple is finally increasing their new iPad build plans. Shipments of the device were previously held back due to the supply of its new Retina Display, and the situation has been “greatly improved with an additional supplier.” Wu believes that this will help Apple to better meet strong demand for its iPad3.

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For the June quarter, Wu reduced his iPhone forecast from 28 million units to 27 million, and raised iPad shipment expectations from 14 million to 15 million units. Due to improved iPad profitability, Wu increased his gross margin assumption from 42.5% to 43.5% and forecasted $36.1 billion in revenue and $10.16 in EPS. He’s keeping his Buy rating on shares of Apple stock, as well as his $780 price target.

By Aldo Panessidi

Verizon’s U.S. customers apparently will be getting a dual-core Snapdragon S4 powering their Galaxy S3 devices and not the quad-core Exynos variant that was expected.

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This news is confirmed by early NenaMark2 benchmarks, which show a Galaxy S3 (SCH-I535) with a 1.5GHz dual-core S4. It looks like the reason for the hardware exchange is the LTE capability, which the Exynos 4 Quad chipset doesn't have.

The benchmark also shows the Adreno 225 GPU in the Snapdragon S4 beats the Mali-400MP in the Exynos Quad by a couple of frames. This could be attributed to the pre-release software or inconsistency in the NenaMark2 benchmark. The Galaxy S3 screen is capped at 60FPS, so results close to that point may not be spot on.

While Samsung has carved a reputation as a leader in mobile technology and devices , it is also gained notoriety for being pretty slow with bringing cell phone accessories and tablet accessories to the market. Industry leading manufacturers continue to provide the greatest selection of top brand accessories from Bags and Sleeves, Batteries, Bluetooth Headsets and Bluetooth Car Kits, Car Holders, Cases and Skins, Data Cables, Earbuds and Headsets, Keyboard and Protectors, Memory Cards, Screen Protectors, Speakers and Docks as well as Stylus and Pens

By Aldo Panessid

During the Consumer Electronics Show, Samsung announced that the company was working on merging its Bada mobile operating system with the open-source Tizen operating system.

Samsung is currently the second-largest cellphone maker in the world, with devices powered by four major operating systems. By focusing on its own operating system, Samsung has more control over its devices and a greater opportunity to differentiate its products from its competitors. By merging the two operating systems, Samsung is hoping that existing Bada developers will transition to Tizen.

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While still in development, the Tizen operating system is open-source and backed by Intel and the Linux Foundation. When the Bada integration is complete, Tizen will support programs written with Samsung’s Bada SDK, including both new and previously published apps.

Tizen, according to reports, features a program called Application Compatibility Layer (ACL), which enables the device to run applications built using different code. ACL is similar to RIM’s Android player for its BlackBerry PlayBook.

A new video has been released that demonstrates the Samsung/Intel-backed Tizen OS running Android apps.

While Samsung has carved a reputation as a leader in mobile technology and devices , it is also gained notoriety for being pretty slow with bringing cell phone accessories and tablet accessories to the market. Industry leading manufacturers continue to provide the greatest selection of top brand accessories from Bags and Sleeves, Batteries, Bluetooth Headsets and Bluetooth Car Kits, Car Holders, Cases and Skins, Data Cables, Earbuds and Headsets, Keyboard and Protectors, Memory Cards, Screen Protectors, Speakers and Docks as well as Stylus and Pens

Open Mobile, the company behind ACL, claims Android apps will be able to run on a Tizen-powered device with 100% compatibility, and stated that ACL features the same level of responsiveness users would expect on a device that runs on Android OS. The company would also like to make sure that the ACL will be integrated into smartphones and tablets by vendors and not end users.

As usual, there probably will be a few bugs to be worked out in the field, but all indicators are that Tizen is a well-designed and truly open source alternative to Google's Android.

By Aldo Panessidi

Apple is making noise and hinting that it is preparing  to introduce a $799 MacBook Air model for launch as early as 3^rd quarter this year. Apple already has new 13-inch and 15-inch MacBook Pro models planned for the market this summer.

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According to a source in the Apple supply chain, Apple is putting together a less expensive ultrabook model with an 11-inch screen. If we’re lucky, Apple will share its Air with us at the annual Worldwide Developer Conference that’s coming up on June 11th.

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Acer and Intel are continuing to aggressively pursue the ultrabook market with plans to launch their own versions this year. Intel is planning on a price point of $699 which should offer some competition to an Apple MacBook Air price of $799. However, many believe that ultrabook sales projections for the competition will under-deliver until the launch of Windows 8.

Currently, Apple's 11-inch 64GB MacBook Air is priced at $999 with a 128GB version priced at $1,199. The 13-inch 128GB version is priced at $1,299 and 256GB version is $1,599.

By Aldo Panessidi

You just made or are thinking of making a sizeable investment to purchase the latest smartphone and/or tablet – but have you given any thought on how you will protect, personalize and enhance your devices.  Pure Mobile carries a huge selection of accessories to protect your new best friend, give it a fresh look and enhance its mobility by allowing you to boost its memory, keep it charged up, and much more.

Protect

Leaving a valuable device like unprotected is risky!  The bustle of everyday life presents as the perfect backdrop for damaging your cell phone or tablet with the occasional drop or with scratches and blemishes by rubbing against a hard surface.

Pure Mobile's  innovative protection solutions allow you to protect your devices from scratches and blemishes with our stylish top brand bags and sleeves as well as cases and skins from Moshi, iSkin, Incase , Incipio, Griffen,  Otterbox, PureGear,  Incipio, iLuv , Sumo, Tofee, be.ez, Built, and Targus.  Tough on the outside, sweet on the inside our brand name protection accessories combine complete device coverage with sleek artistic expression.

Personalize

Whether you want to keep your smartphone looking as beautiful as the day you first got it, or you feel the need to give it a complete makeover, you’ll find your skin twin at Pure Mobile.  Let your devices stand out... see cool you can be with brands like iSkin, G-Zed, Incipio, Incase and Moshi

Enhance

Pure Mobile offers a variety of accessories to enhance your mobility and turn your device into a power tool!

Desktop Charger, Wall Charger and Car Charger

Pure Mobile enables you to get powered up for work, life and play easily and conveniently with our collection of desktop, wall and car chargers from top brands like Dexim, iHome, Griffin, Samsung and PowerMat .   Get all the power and energy you need for the mobile lifestyle.

Bluetooth Headsets

Pure Mobile offers the widest online selection of Bluetooth Headsets and Bluetooth Car Kits from top brand manufacturers including Plantronics, Scoche, Blue Ant, Sony and Nokia and more provide you with the hands free functionality designed for the interactive 'on the go' lifestyle  and allows safe driving designed for the interactive 'on the go' lifestyle  and allows safe driving

Memory Cards

Many phones allow you to insert a separate memory card, which provides an instant storage boost.  Pure Mobile has a massive selection of  Flash Memory cards (2GB to 32GB) from the industry leader SanDisk.  Make sure you have plenty of space for your music, photos, videos, games, and more.

Data Cables

PureMobile is your online source for brand name data cables featuring  the advanced design engineered to work with the latest wireless and mobile devices.  Our Data Cable Collection combines style, quality, performance and value while giving you the ultimate in cable technology.

Batteries

PureMobile has an extensive selection of the latest lithium ion batteries replacement for your devices.  Ensure your device is powered by brand name batteries from  for longer operating life.

Screen Protector

We offer the highest quality available screen protection from top brands such as BodyGuardz, and TruProtection

Earbuds and Headsets

Our earpieces and headsets combine sophisticated style and precision engineering that deliver brilliant sound for your total listening pleasure.  Get an earful of pure crystal sound that will blow your mind from brands like ClarityOne, Beats by Dr. Dre, iSkin, Scosche, Moshi and Plantronics

Speakers

PureMobile is exclusive online dealer for XMI Speakers.  Uncompromised sound quality and a revolutionary design accentuating  today's interactive lifestyle.

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By Aldo Panessidi

Google’s Android is now the leading OS platform with 51% of the market. According to a recent MobiLens quarterly survey of mobile subscribers, Android use is growing at almost four times the rate of its closest competitor Apple, that services 30.7% of consumers with their iOS.

This phenomenal growth rate can be attributed to the latest releases of Samsung Galaxy S II LTE, HTC One X, Motorola Droid Razr II, LG Optimus L7 and Sony Xperia U as well as form a few of the new tablets including Samsung Galaxy Tab, Acer Iconia and the HTC Flyer

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Android’s increase of 3.7% outpaces Apple’s mere 1% to give it the majority of the market. The increase for both of these companies comes at the expense of RIM that dropped 3.7% to 12.3% and Microsoft that registered a 0.8% decrease to 3.9% of the smartphone market. While Symbian held its ground at 1.4%.

These number reflect changes in market share since the poll was done in December 2011.

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Google won’t be celebrating a long term victory just yet. Both Microsoft’s Windows 8 and RIM’s Blackberry 10 are due for release in the fall, but are already plagued by negative opinions. The rumor that Microsoft’s new platform might not support the current hardware lineup has sent a ripple of anger and confusion through the Windows Phone community.

BlackBerry 10 may be the best OS version RIM has ever produced, and it’s telling this to the world right now. But at little more than 12% of the current market and a plethora of technical criticism about its lack of gadgets and apps, Blackberry has a lot of PR ahead.

Unless Microsoft and RIM take the market by surprise, it looks like Google and Apple are going to battle it out with each other and continue to eat up their minor competitors’ markets.

By Aldo Panessidi

LG the manufacturer the LG Optimus 7 smartphones of is giving consumers another reason to reach out to the cloud with the beta release of the ”LG Cloud”. With the LG Cloud users can manage and use content for devices such as Android smartphones, smart TVs and PCs (LG calls this “three screens”).

LG’s Cloud service automatically synchronizes smartphone content with the cloud server and the user’s PC and TV. As an example of the usefulness of the service, photos and videos taken with the smartphone can be viewed and streamed to the PC or TV almost instantaneously. Unlike other cloud services, there’s very little waiting or lag time since the content is streamed directly to the device, not downloaded first. The service also works with 3D content.

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Most consumers think of the cloud as a storage device or a service to access one type of content (like YouTube or Flickr). The LG cloud provides seamless connectivity and streaming access to all digital content across electronic platforms.

As LG’s Home Entertainment President and CEO Havis Kwon put it, “Tomorrow’s consumers don’t want to go to one cloud for music, another cloud for video, another location for photos and yet another cloud for their office files.”

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To use the service, users need to download the LG Cloud app from Google Play or LG SmartWorld app store from their Android smartphones, LG SmartWorld store from their LG Smart TVs or the LG Cloud website (www.lgecloud.com) from their PCs or laptops.

LG Smart TV or smartphone owners may be eligible to receive 50GB of free LG Cloud storage for six months. The company’s cloud service will be offered in both free and paid versions, with each member allotted 5GB of free storage.

By Aldo Panessidi

In just one year, Samsung has taken the top spot from Apple as the world’s largest smartphone vendor. Samsung shipped over 42 million phones in 1Q 2012, as opposed to Apple’s 31 million. For Samsung, that’s a one year improvement in their shipment numbers of 267%!

Samsung’s impressive growth doesn’t stop there. The South Korean- based vendor also ousted longtime leader Nokia to become the world’s largest mobile phone vendor by recording a 35% increase in phone shipments during the past year, as opposed to Nokia’s decrease of 24%.

As you would expect, this kind of growth is translating into big money. Samsung increased its profits by 82% to a record 5.05 trillion in the first quarter of the year.

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According to IDC senior research analyst Ramon Llamas, “Apple launched its popular iPhone 4S in additional key markets, most notably in China, and Samsung experienced continued success from its Galaxy Note smartphone/tablet and other Galaxy smartphones. With other companies in the midst of major strategic transitions, the contest between Apple and Samsung will bear close observation as hotly-anticipated new models are launched.”

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Samsung and Apple’s gains have come at the expense of Nokia, Blackberry and HTC. Nokia’s shipments fell 15% to capture only 8.2% of the global smartphone market. RIM’s share fell from 13.6% in the first quarter of 2011 to 6.7% last quarter, and HTC’s market share dropped from 8.9% to 4.8%.

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By: Aldo Panessidi

Google Drive is now live! Google Drive is a cloud-based storage service reported to be compatible with Android, iOS, Mac, and PC platforms. This kind of scope will take Google Drive beyond the capabilities of its main competition –Dropbox.com and Box.com- for everything but PC.

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View this informative video on Google Drive

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What can you do with Google Drive... only amazing stuff like:

• Create and Collaborate:
  It allows you to work in tandem with colleagues and other third parties to create new documents, spreadsheets and presentation and see the changes 'in real time'
• Enhance Gmail and Google+ Applications
  Send a link from Google Drive in Gmail and everyone has the same file, same version – automatically. In addition, your videos and pictures in Google Drive are instantly available in Google+, so you’re never more than one click away from sharing with your circles.
• More Powerful Search:
  Google Drive helps you get to your files faster. Search for content by keyword and filter by file type, owner and more.
• View Anything at Anytime
  Open over 30 file types in your browser—including HD video, Adobe Illustrator and Photoshop—even if you don’t have the program installed on your computer.
• Google Drive Your Apps
  Create, open and share files from a variety of apps directly in Google Drive.
• Enhanced Sharing Capability
  Share files or folders with anyone, and choose whether they can view, edit or comment on your stuff.
• Start a Conversation and Collaborate more Effectively
  Create and reply to comments to get feedback and make files more collaborative.