By: Aldo Panessidi

Google Drive is now live! Google Drive is a cloud-based storage service reported to be compatible with Android, iOS, Mac, and PC platforms. This kind of scope will take Google Drive beyond the capabilities of its main competition –Dropbox.com and Box.com- for everything but PC.
Many consumers will now have the ability to connect with Google Drive with through their smartphones and tablets. Leaving your valuable mobile devices unprotected is risky! Discover the latest innovative protection solutions... stylish top brand bags, sleeves and cases specifically designed to protect your devices from scratches and blemishes. Tough on the outside, sweet on the inside these brand name protection accessories combine complete device coverage with sleek artistic expression.
View this informative video on Google Drive

Enhance your mobility and turn your device into a power tool! Discover select accessories such as; stylus & pens, micro SD memory cards, batteries, docking stations, Bluetooth headsets, data [...]

By Aldo Panessidi
Not only is Apple under fire for the factory conditions and dust explosions that have occurred at their Chinese based manufacturing locations, but according UBM TechInsights, the Silicon Valley darling is looking at a lower profit margin on its upcoming iPad3.
The new iPad 3 will have an estimated bill of materials cost of $310, up from $270.86 on the original iPad and $276.27 on the iPad 2 based on versions at launch using 16 Gbytes memory. By selling all three at the same $629 price, Apple is cutting its profit margins about five points from 56-57 percent on the first two generation products to 51 percent on the new iPad, UBM TechInsights projected.

Apple’s profit margin on the iPad 2 will dip to an estimated 53 percent when it is discounted to $529 at the release of the new model. The iPad 2 sustains less of a hit because [...]

By Aldo Panessidi
The Samsung Galaxy s3 was intended to be currently on display at the Mobile World event over in Barcelona, Spain. However Samsung later opted to decline the showing at the Mobile World Congress. In a strategic move... Samsung executives have chosen wait and give the whole world one big launch date, which is yet to be announced... although reports have it set around June of this year.   While we are still not sure whether this device will be launched as an unlocked cell phone or the related accessories to help protect, personalize and enhance its mobility... we do know that the Galaxy S 3 is slated for launch in over 50 major countries.

Regardless of this, it hasn’t stopped reporters getting their hands on all the specifications and features that the Samsung Galaxy s3 will have.  The details have fans frothing at the mouth and word of Apple iPhone [...]

By John Castell

Apple today issued invitations to the media for an event next Wednesday, March 7, where it's expected to launch the next generation of Apple tablet the - iPad 3.  Invitations to join this corporate event to be held in San Francisco were received by bloggers and reporters alike.
Apple will host the launch event at the Yerba Buena Center for the Arts in San Francisco, a regular venue for the company's press-only announcements and where former CEO Steve Jobs introduced the iPad 2 on March 2, 2011.
Most experts believe the iPad 3 will feature a higher-resolution screen, a faster processor - perhaps Apple's first quad-core - and more internal memory. They have been split on whether the new tablet will support the faster LTE data networks like those now being deployed in the U.S. by Verizon and AT&T.
Apple’s iPad 3 is expected to feature a high-definition 2,048 x 1,536-pixel Retina [...]

By Aldo Panessidi
Today Apple can seemingly do no wrong. But if you think back a couple of years, you will likely recall the fuss made around the iPhone4 and the unheard of design flaw that had jaws flapping. Honestly, it had been ages since the incident had crossed my mind. And unfortunately for Apple, Antennagate has reared its ugly head once again.

The silver lining for the tech darling is that this time the reminder comes in the form of a bookend on the class-action lawsuit that had been levied against Apple after the 2010 iPhone 4 release that caused some serious problems for customers trying to actually use their iPhones to speak with others. Some users noticed that when the strip along the side of the handset was covered it would result in a loss of signal and eventually a dropped call.
Enhance your mobility and turn your device into a [...]

By Aldo Panessidi
With the Mobile World Congress on the horizon, the top smartphone vendors (Apple, Blackberry, HTC,  LG Mobile, Motorola, Nokia, Samsung and Sony) are ramping up products that were introduced and released earlier this year and fine tuning the messaging for the upcoming event that will give them the opportunity to leverage the publicity, innovative mobile accessory launches that accompany these global gatherings. So, Samsung is in a great position to capitalize on the momentum on the world stage for its latest international device, the Samsung Galaxy Note.

As with other Samsung offerings, this unlocked cell phone has gone through a series of transformations before reaching the shores of North America and will align with its American siblings in certain areas. With four touch sensitive buttons under the screen and a Snapdragon S3 chipset under the hood, the 1.5 GHz dual-core Scorpion processor is a differentiator from the Exynos silicon [...]

By Aldo Panessidi

Can you hear the Apple machine cranking? The infamous company has yet to reach its zenith for this century according to Gartner reports and financial projections of the past few weeks and its adoring public is not likely to disappoint or be disappointed.
Tablets will see an explosion in sales over the next four years, selling 60% as many units as PCs by 2015 – and Apple iPad will still have almost half the market by then, says the research group Gartner in a bullish forecast.
IDC and Gartner PC v Tablet forecast to 2015, when Gartner puts tablet unit sales at 60% of PCs'
The following video provides a iPad 3 - Rumor Roundup

After delivering a surprisingly popular (and by last quarter’s earnings reports, buyable) iPhone 4S, we are more prepared than ever to see the company’s latest iPad. The iPad 3 has had rumors swirling about it for [...]

By Aldo Panessidi

Brand reputation can be hard to quantify.   The way consumers feel and the degree of trust they assign a company and its brand are tied up into a lot of intangibles.  However, Harris Interactive, a marketing research firm has developed a Reputation Quotient to measure brand reputation.   Comprised of six dimensions of reputation, this year’s new front runner, Apple was top-ranked in four: products and services, financial performance, workplace environment, and vision and leadership. The California based company was outscored by Whole Foods in the social responsibility category and by Amazon in the emotional appeal dimension of reputation.
This year marks the firm’s 13th annual Reputation Quotient survey and Apple snagged a score of 85.62, the highest score recorded since the survey began.   Furthermore, in other  Google vs Apple  episodes,  Apple has edged out Google from its top spot in 2011’s poll. Another cloud-service provider, Amazon joined the ranks [...]

By Aldo Paneesidi
Managing Customer churn as well acquiring new customers is an ongoing problem for all carriers... as such, they make it difficult for customers to switch providers.  To this end, practically all carriers worldwide engage in 'false highly-persuasive' advertising.  They will typically lure consumers with the offer of FREE smartphone and then hook, reel and lock them in with long term service plans that are designed to not only subsidize the cost of the cell phone but provide wireless voice & data services at premium prices.  To further enforce customer loyalty, carriers lock their giveaway phones to only work within their network frequencies - thus making it difficult for consumers to leave them for another carrier.
In some cases, the programming may be easy to reverse, with the user simply reformatting the cell phone or removing the phone's memory card.   In other instances, the phone may be designed in such [...]

By Megan Fleet
For all its brand recognition and funding power, Microsoft has not seen a high adoption rate of its mobile software in the past.  However, this year looks to be a new chapter in the company’s move to diversify its end point offerings from traditional PCs, notebooks, MacBooks,  smartphones and tablets. This is being accomplished with partnering with companies like Nokia and BlueStack that will widen their customer base and mobile device sales.

Another recent move to accomplish this was bringing OneNote to Apple’s iOS and Android users will have the cloud-synced note-taking app at their disposal as well.  Leveraging this popular organizational tool, Microsoft is spreading its net far by including Apple and Android. And, multi-mobile OS platform availability highlights the changing landscape of customers wanting the device, apps, and mobile OS of their choice which explains the increased popularity of unlocked smartphones.
Leaving your valuable mobile devices unprotected is [...]