Recently AT&T had assured the investors that loss of unlocked iPhone4, or any such exclusive matter, will not adversely affect their earnings. Let us take a silent moment before we burst into maniacal, uncontrollable laughter. AT&T believes this honestly, and is not simply blowing smoke up and insulting its investors’ intelligence. However, you can be certain that there will definitely be rough seas ahead.
Firstly, the iPhone has destroyed the market single-handedly in case of share of value. And in spite of android’s presence on several phone sets on every U.S. carrier, over a year was taken before it had the ability of eating away the market share of the iPhone. Every iPhone launch bested the last, demand for Apple smartphones has been too high to be available in bulk and waiting times for the phone grew even longer.
I guess AT&T owns a C- in logic class. May be the cell phone carrier is forgetting the large chunk of iPhone consumers every year are mainly new customers (they are new users having switched from different carriers). The fact of a number of subscribers being on business or family plans might offer users a pause before they switch, but rumours regarding some Verizon iPhone are growing continually louder leaving behind many who still have not bought an iPhone as it is in the fickle network of AT&T.
Other AT&T iPhone users were extremely vocal regarding switching the minute it comes on any other carrier — fees for cancellation be damned.
The only negative that would have to be handled is the termination fee raised by AT&T just before the launch of iPhone 4 unlocked handset. Moving between $175 and $325 is nothing, but plenty of customers are nearing the closure of the contracts and might even be quite happy in paying the prorated termination fees so that they can grab an iPhone elsewhere.